We’re thrilled to introduce Ana Popescu, the latest artist to join Evermade with a bright, summery series that celebrates her love for bold colour and architecture.

Originally from Romania and now based in Vienna, Ana’s work turns familiar spaces—swimming pools, tennis courts, and festival crowds—into vibrant, layered scenes that feel both uplifting and intentional. Her distinct use of geometric shapes and saturated tones brings new energy to everyday settings.

For Evermade, Ana has created a series of art prints, cards, and gift wrap that capture some of her favourite moments from this past year’s sport and cultural events. In this conversation, she shares her journey, inspiration, and how light and architecture play into her designs.

Inspiration and Creative Process

Welcome to Evermade, Ana! We’re thrilled to feature your vibrant and beautiful works. To start, could you tell us a bit about your journey as an artist? What initially drew you to art and how has your style evolved over the years?

Ana: Thank you so much, I am also very thrilled about this collaboration! Since I can remember, I was always drawing. I studied drawing and printmaking at the University of Applied Arts in Vienna and finished my diploma in 2013. After studying, I decided to also start working in illustration since it was always something I wanted to do, and so since then, I have been a freelance illustrator and artist. I always try to combine both, and sometimes they kind of mix together. When I switched from drawing with black ink to colours, it really changed everything for me! I am so drawn to colours and light, and over the years, I’ve worked to perfect how I represent them. I experimented with different techniques, and I still want to continue that!

You’ve lived in several different countries throughout your life. How have these diverse cultural experiences influenced your artwork?

Ana: Consciously, I think the aesthetic and the light of each place I lived in influenced me a lot. I am very drawn to architecture, and this is something very specific to places. Also, knowing different languages helps a lot in the work environment. Unconsciously, it might have influenced me on many different levels!

How did your time at the University of Applied Arts in Vienna shape your approach to art?

Ana: To be honest, it’s such a long time ago, and I was so young that it’s hard to remember, haha! But it was a really good place; I had a lot of space and time to try so many things and learn a lot. And I think it encouraged me to try and find my own way of doing things.

Your Work

Your work is characterised by vibrant colours and geometric shapes. Can you share the inspiration behind your latest series for Evermade?

Ana: The series is inspired by current sports events – what a year! Olympics in Paris, Wimbledon, and Euro 2024. I used to draw tennis and swimming motifs a lot since these are sports I enjoy doing, but in collaboration with Evermade, I tried also to depict some new subjects. I think this series represents a very eventful summer here in Europe.

Several of your pieces for Evermade are based on real places. Could you tell us more about these locations and why they inspire you?

Ana: One of the swimming subjects is my all-time favourite swimming spot in Vienna, Stadionbad. I have been spending my summers here for years, and it began at one point to also become a subject for my work. The stillness of the water, the light, and the colours are very inspiring! There’s also an illustration of the Brockwell Lido in London, which is a nice connection with Evermade and a wonderful piece of architecture.
The floating football field was also interesting to work with since it’s not a generic place and is surrounded by water – very important in my work! The tennis piece is a new interpretation of an older acrylic painting I did a few years ago. I am fascinated by tennis courts, their colours, and the relationship between light and shade.

The aerial view of a music festival crowd used in your gift wrap design is particularly striking. What feeling do you hope to convey through it?

Ana: The festival crowd illustration represents a bunch of people having fun; they could be anywhere and at any event! I like the way it also works as a pattern with a lot of colours and details. I think, through it, I want to convey joy mainly.

Your use of light in your artwork is truly remarkable. How do you approach capturing light in your pieces, and what techniques do you use to create such dynamic lighting effects?

Ana: Light is always at the centre of my pieces; it kind of defines the narrative of a picture – a certain moment of the day. It brings life and contrast. I always think a lot about which part of the image I want to emphasise and represent, and I do this with the help of light. The colours and everything else come afterwards and help convey the feelings I want them to convey. The images for Evermade are digital, but I also work a lot with pastels and paint, and in a similar way, except here, I use a lot of layers of different colours to obtain the result I’m looking for.

Collaboration with Evermade

This is your first collaboration with Evermade. How has the experience been for you, and what do you enjoy most about working on greeting cards and art prints?

Ana: It has been great! Harry is a very good partner and has brilliant ideas and has helped me get to those results a lot. I really like the challenge – when you work as an artist and illustrator, you have, of course, your style, and it’s important, but when designing products such as greeting cards, it’s important to have a good partnership, because the people at Evermade have a professional view on what would work as products. I would say I really like this kind of collaboration, in which I can evolve and try new things!

How do you envision people enjoying your designs & products in their daily lives? Do you have any personal favourites from this collection?

Ana: I am always moved when someone really likes my work and has a lot of joy with cards and other products – it’s really an honour for me! It’s really hard to choose one, but my heart goes to the tennis and football fields.

Future Projects

What are some upcoming projects or themes you’re excited to explore next in your work?

Ana: I am illustrating different parts of Bucharest for a client, and I enjoy it a lot since it’s one of my favourite cities ever! I can’t say much more for now, also regarding other commercial projects, unfortunately. But in my personal work, I found some time again to draw with pastels, and my plan is to get bigger and draw huge pictures!

Who are some of your favourite artists, both contemporary and historical, that have influenced your work? Can you recommend a few artists we should follow for inspiration?

Ana: It’s so hard to make a list! I really love Félix Vallotton, Édouard Vuillard, René Magritte, Caravaggio, Constantin Brancusi, but also Alex Katz and David Hockney. Some contemporary artists and illustrators I am following and really admire the work of are Loren Erdrich, Giacomo Bagnara, Jess Allen, and Andrea Serio. Amazing work, I am speechless.

Collaborating with Ana on this collection has been a joy, and her pieces bring a playful perspective that’s hard not to love.

With cards, art prints, and gift wrap, her Evermade series is all about celebrating the little details, adding a burst of colour to everyday life. Discover Ana’s collection now on Evermade—perfect for brightening up your space or gifting a touch of inspiration to someone special.

Click here for the full collection